Google Shopping and most marketplaces in the EU want the price a shopper pays, VAT included. If your store exports prices without VAT, fix it in the feed.
- Open the data source, go to Rules and create a new rule - for example “Price with VAT”.
- Leave Conditions empty to change every product (or limit it, for example to one country's products).
- Under then pick the field price, choose Calculate and set it to take price, multiply by
1.21. - Add a second rule for price with Round number and Number of digits after comma
2, so 82.6446 becomes 82.64. - Check the result in Changes preview, then Save Rule. Do the same for sale_price if you use it.
Example
- Before:
price68.30 - After multiply by 1.21: 82.643
- After Round number (2): 82.64
Other rates: 1.19 for 19%, 1.20 for 20%, 1.25 for 25%. Rules run top to bottom, so keep the VAT rule above the rounding rule.