- In Feed Exports copy the Feed URL of the export - the copy button sits under the link.
- Google Merchant Center: Products → Feeds → add a feed → Scheduled fetch → paste the URL and set a fetch time shortly after your data source update.
- Meta Commerce Manager: Catalog → Data sources → add items → Data feed → Scheduled → paste the URL.
- Other channels: look for “scheduled fetch”, “feed URL” or “import from URL” in their settings.

Keeping it healthy
- The link always serves the latest generated file; you never re-upload anything.
- Check files usage in the Feed Exports list shows which exports are actually being fetched.
- The Synced at column and the status (“Not Synced”, “Running…”, “Export Failed”) tell you the state of each export at a glance.
Files are delivered only as XML or CSV by link - there is no FTP push or Google Sheets output.
If it does not work
- The link always serves the newest file. If the channel shows old products, check the data source first - the Synced at column in Data Sources (see Why is my data source not updating?) - and then whether the export ran after that update.
- Meta does not see the images of a Custom XML export: switch the Prefix "G:" namespace setting off - Meta reads
<image><url>without the prefix.