When you create a feed export, the Feed type list sets the channel. Pick one and the fields are put together for you: the system finds the matching columns of your feed by name and synonyms, and marks each row REQUIRED, RECOMMENDED or OPTIONAL. For the Lithuanian portals the XML root is set by itself.
Search, social and ads
- Google Shopping - XML. Required:
id,title,description,link,image_link,price,availability,brand,condition,google_product_category,shipping(country, price). - Google Custom Feed - CSV. Required:
ID,Item title,Final URL,Image URL,Price. - Google Page Feed - CSV. Required:
Page URL,Custom label. - Facebook - XML. Required:
id,title,description,link,image_link,price,availability,brand,condition,google_product_category,gtin,mpn. - Criteo - XML. Required: the same as Google Shopping.
- TikTok - XML. Required:
sku_id,title,description,availability,condition,price,link,image_link,brand. - ChatGPT Ads - CSV (XML is not accepted). Required:
item_id,title,description,url,image_url,price,availability,brand,seller_name. - Pinterest - XML. Required:
id,title,description,link,image_link,price,availability. - Microsoft Ads - XML. Required:
id,title,description,link,image_link,price,availability,brand,condition.
Lithuanian marketplaces and price comparison
- Kainos.lt - XML. Required:
id,title,item_price,manufacturer,image_url,product_url. - Kaina24.lt - XML. Required:
product_id,title,price,image_url,product_url,purchase_url,category_name,category_id,category_link. - Varle.lt - XML. Required:
id,url,title,categories,price. - Pigu.lt products - XML. Required:
category-id,category-name,title,long-description, the image, dimensions and weight,barcode,supplier-code. Variants are sent as separate products. - Pigu.lt stock & prices - XML. Required:
sku,ean, the prices for LT, LV, EE and FI,stock, the collection hours for LT, LV, EE and FI. - Pigu.lt stock & prices (discount) - XML. Required:
sku,ean, the prices before and after the discount for LT, LV, EE and FI,stock, the collection hours.
Site search
- Luigi's Box Brand - XML. Required:
identity,name,url. - Luigi's Box Product - XML. Required:
identity,title,url,availability,brand,price,price_oldand more. - Luigi's Box Category - XML. Required:
identity,name,url,hierarchy.
Any other channel
- Custom CSV and Custom XML - your own fields and structure, for any marketplace or affiliate network: XML export syntax and settings.
- Data Source Tags - every field of the data source as it is.
How to set one up: Create a feed export. Where to paste the link: Feed URL in Merchant Center and Meta.